Channel Checkers - Episode 2
July 29, 2008
The Channel Checkers provides customized channel check reports for clients in a timely and economical manner.
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Sales, Forecasts From Apple’s Q3 ‘08 Conference Call
July 22, 2008
- US: 1.13 Million Mac shipments and$3.43 Billion
- US: Volume up 38 PCT, Revenue up 28 PCT
- Internet radio upstart Pandora has streamed 3.3 million songs to iPhone users since the launch of its new mobile application, making it the third most popular such app for the red-hot device — the newest version of which Apple released on July 11.
- Pandora has sold over 1 million units as of July 14
- As of July 14, company has registered over 180,000 new stations
- More than 200,000 stations have been created on the software
- Most listeners are engaged for more than an hour a day.
- Market leader, Research in Motion (RIM), maker of the Blackberry, remains on top with 42% of sales
- Palm has sunk to 14%, a record low
- Apple iPhone has 11% of the market
- 56% of respondents who plan to purchase a smart phone in the next 90 days say they will purchase an Iphone.
- 78% of current iPhone owners are ìVery Satisfiedî with their product
- 54% of Blackberry owners say they are Very Satisfied
- 29% of Palm owners are ìVery Satisfiedî
- 22.7% of all Apps are free
- 23.8% are selling for .99
- 9.7% are selling for $1.99
- 5.6% are over the $9.99 mark
- Majority of apps are games and entertainment (49% of all apps)
- Travel apps seem to be most concentrated on the $9.99 mark
- 14.6 million new iPhones will be shipped by the end of 2008 and 31.6 million will be distributed by the end of 2009
- Worldwide iPhone sales will experience rapid growth in the second half of 2008 due to a wider product portfolio, more carrier relationships, native exchange support, and more applications
- Apple cut more than $50 from manufacturing costs per unit since the first-generation phone made its debut last year
- Profit margins are about 55 percent.
- Apple spent $174.33 for initial production costs for the 8GB model.
- 10 Million iTunes Apps were downloaded
- 1 Million 3G iPhone Sold
- 72% male
- Average age 31
- 31% between the age of 15-24
- 32% between the age of 25-34
- 31% between the age of 35-49
- 6% over the age of 50
- 58% completed college (43% national average)
- 43% of total buyers living in New York or California (double the national average)
- Average household income $75,600 (26% higher than national average)
Pandora Radio App has had more than 1 Million downloads
July 21, 2008
Adweek Reports:
Market Share Stats
July 21, 2008
According to a ChangeWave.com survey of 3,567 smart-phone consumers:
iPhone/iPod touch App Store Breakdown
July 18, 2008
According to Medialets:
802 total Apps in the iTunes App store
Forecast: Analyst Shawn Wu of AMT
July 16, 2008
According to Shaw Wu of American Technology Research:
iPhone Production Costs Show Significant Margins
July 16, 2008
According to iSuppli:
Independent Publisher’s “Where” App Receives Significant Play
July 15, 2008
As a benefit to being a first mover to the iPhone App store, Pangea’s Where App reported receiving 10,000 queries per day from users who have downloaded it.
10 Million iTunes Apps downloaded; 1 million iPods sold
July 14, 2008
Apple reported today an greater than expected adoption of the iPhone and iTunes App store in just the first weekend of sales:
Profile of the iPhone Buyer
July 13, 2008
From CrunchGear.com:
Profile of iPhone customer:



